BUGSY'S
Bugsy's Air-Dried Turkey Dog Food
Bugsy's Air-Dried Turkey Dog Food
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Mix any Bugsy's Air-Dried Dog Food flavours in 1.1 kg or 3.5 kg. Buy two or more bags and $4.50 comes off every bag — two bags save $9, three save $13.50, and so on. No discount code needed.
Bugsy's Air-Dried Turkey is a premium air-dried dog food in Singapore, made with high-quality turkey, organs, and bone to provide a complete and balanced diet for dogs of all life stages. Gently air-dried to preserve nutrients and natural flavour, this minimally processed formula offers the benefits of raw feeding with the convenience of dry food.
Ideal as a complete meal, topper, or training treat, Bugsy's Air-Dried Turkey is perfect for pet owners seeking a clean, nutrient-dense alternative to kibble.
How Much Does It Cost To Feed As A Complete Meal?
Find your dog's weight and read across. Turkey is a leaner recipe, so daily portions sit slightly above chicken and beef but below kangaroo. Feeding guidelines are a starting point — adjust to your dog's activity level, age, and body condition.
| Your dog | Feed per day | Cost per day | 3.5 kg bag lasts |
|---|---|---|---|
| 5 kg | 69 g | $5.30 | ~51 days |
| 10 kg | 116 g | $8.92 | ~30 days |
| 15 kg | 157 g | $12.07 | ~22 days |
| 20 kg | 195 g | $14.99 | ~18 days |
* Cost per day is based on the 3.5 kg pack, fed as a complete meal.
Which Pack Size Should I Buy?
Every pack contains the same turkey recipe — only the size differs. The larger the pack, the lower the cost per 100 g, and buying two or more brings it down further still.
| Pack | Price | Per 100 g | Lasts a 10 kg dog |
|---|---|---|---|
| 328 g | $39 | $11.89 | ~3 days |
| 1.1 kg | $99 | $9.00 | ~9 days |
| 3.5 kg | $269 | $7.69 | ~30 days |
| 2 × 1.1 kg bundle price |
$189 | $8.59 | ~19 days |
| 2 × 3.5 kg bundle price |
$529 | $7.56 | ~60 days |
* Duration based on a 10 kg dog fed 116 g per day as a complete meal. Smaller dogs will get considerably longer from each pack.
How Bugsy's Air-Dried Works
Bugsy's uses a gentle air-drying process, which removes moisture while maintaining nutritional integrity. It's one of two formats Bugsy's makes — the other is freeze-dried, which takes more moisture out without any heat and comes in different proteins. The differences, and when each one suits, are set out in the Air-Dried or Freeze-Dried? section further down.
This process helps:
✔ Preserve natural enzymes and nutrients
✔ Maintain high protein content
✔ Enhance natural flavour
✔ Improve digestibility
The inclusion of organs and finely ground bone ensures your dog receives:
- Natural calcium
- Essential vitamins and minerals
- Balanced nutrition without synthetic additives
Wellness Benefits
- Single Protein, No Fillers: Simple, pure, and digestible.
- Omega 6 & 3 Fatty Acids: Supports healthy skin and a glossy coat.
- Antioxidants, Vitamins, and Minerals: Boosts immune health and provides gut-friendly fibre.
- DHA, EPA, Glycosaminoglycans, and Choline: Promotes joint health, reduces inflammation, and supports brain and cellular health.
- Organic Seaweed: Aids in tartar control, enhances metabolism, and promotes healthy aging and longevity.
Suitable For
- Dogs of all breeds and life stages
- Puppies, adult dogs, and seniors
- Dogs on kibble, raw, or home-cooked diets
- Dogs with sensitive stomachs or requiring lean protein
- Owners looking for a raw alternative without hassle
Key Benefits
- Complete & balanced for all life stages (AAFCO compliant)
- Made with real Australian turkey, organs, and bone
- Made with human-grade ingredients
- Single protein — pure turkey for gentle, easy digestion
- Grain-free & starch-free
- Gently air-dried to retain nutrients and flavour
- Supports lean muscle development and overall vitality
- Highly palatable — ideal for fussy eaters
- Suitable as a full meal, topper, or training reward
Turkey is a lean protein source, making it especially suitable for dogs needing a lighter, easily digestible diet.
Why Choose Bugsy's Air-Dried Over Kibble?
- Nutrient retention similar to raw feeding
- No refrigeration or thawing needed — convenient and shelf-stable
- Lightweight and easy to store
- Preserves more natural proteins, fats, and micronutrients than traditional kibble
Air-Dried or Freeze-Dried?
Bugsy's makes complete meals both ways, and neither is cooked. The difference is how the moisture comes out — and that decides texture, shelf life and price.
| Air-dried (this product) | Freeze-dried | |
|---|---|---|
| Method | Gentle warmth and airflow, 50–70°C | Frozen, ice drawn off under vacuum — no heat |
| Moisture removed | ~70–80% | Up to 95% |
| Serve | Straight from the bag, like kibble | Best rehydrated, 3–5 minutes |
| Texture | Firm and chewy | Light, crumbles easily |
| Shelf life, unopened | 12–18 months | 18–25+ months |
| Cost per day | Lower | Higher |
Stay with air-dried if you want an everyday meal that measures and serves like kibble, your dog is coming off dry food, or budget is part of the decision. It's the simpler daily staple.
Look at freeze-dried if you want the closest thing to raw without a freezer, you have a fussy eater who needs the aroma, or you're after a novel protein — the freeze-dried range is kangaroo, venison and wild boar rather than turkey, chicken and beef.
Ingredients & Nutritional Analysis
Ingredients:
Australian Turkey muscle meat, bones and organs, Nutritional Yeast, Pumpkin, Carrot Fibre, Wild Marine Algae, Maitake Mushroom, Olive Extract, Green Lipped Mussel, Blueberries, Parsley, Vinegar, Organic Kelp Ascophyllum Nodosum, Cold Pressed Flaxseed Oil, Beetroot.
Nutritional Analysis:
| Nutrient | Value |
|---|---|
| Protein (min) | 59% |
| Fat (min) | 18% |
| Ash (max) | 7% |
| Fibre (max) | 6% |
| Energy | 407 kcal / 100g |
Frequently Asked Questions
Which pack size should I start with?
The 328 g pack is a trial size — for a 10 kg dog fed as a complete meal it is around three days of food, so it suits testing palatability or using as a topper. The 1.1 kg pack works well for small dogs or short rotations, and the 3.5 kg pack is the everyday size and the best value per 100 g.
Is Bugsy's air-dried food suitable for puppies?
Yes — all air-dried meals are suitable for dogs of all ages. Each bag has a detailed feeding guide on the back with correct portion sizes based on your dog's age and weight.
Is the pet food human grade?
Yes — all products are made with human-grade ingredients. No sugar, salt, or artificial flavourings — all-natural is what we're all about.
Is turkey good for dogs with sensitive stomachs?
Yes — turkey is a lean, easily digestible protein, making it suitable for many dogs with sensitivities or dietary requirements.
How do you source your meat?
We keep it local, sustainable, and ethical. Our meats are ethically farmed through government-approved methods from the green pastures of Australia. No chemicals, no radiation, no toxins.
Why does Bugsy's air-dried food clump together?
Slight clumping is normal, especially in humid weather like Singapore's climate. Bugsy's meals are made with high meat content and natural fats, with fewer starches and anti-caking additives than traditional kibble. As long as the food smells fresh and shows no signs of mould or spoilage, it is perfectly safe to feed. Store in a cool, dry place and seal the bag tightly after opening.
Should I rotate between different Bugsy's recipes?
Many pet owners rotate proteins for more dietary variety over time. Different proteins contain different nutrients, fats, and amino acid profiles. Bugsy's is available in multiple proteins including beef, chicken, kangaroo, and turkey. Gradual transitions are recommended for sensitive digestion.
→ Learn more about protein rotation in our guide.
